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Contractor ROI Calculator

See the real ROI of fixing your follow-up — in dollars, not vibes.

followupdesk.app/tools/contractor-roi-calculator

Revenue now

$40,000/mo

With follow-up

$56,000/mo

Monthly lift

+$16,000

40 leads/mo · $4,000 avg · 25% → 35% close · 551x ROI on $29/mo

Try it free

Revenue / mo now

$40,000

Revenue / mo with follow-up

$56,000

Monthly lift

$16,000

See your full yearly ROI report

Sign in to see your yearly revenue lift, the ROI multiple on a $29/month CRM, and the 30-day plan to actually capture it.

What this tool does

Buying software always feels like an expense until you see the math. This calculator turns 'maybe I should follow up better' into a concrete dollar figure and an honest ROI multiple.

Plug in your monthly leads, average ticket, and current close rate. We'll show the revenue lift from improving follow-up and the ROI on a $29/month CRM. Numbers, not opinions.

Who it's for

  • Solo contractors deciding whether a CRM is worth $29/month.
  • Owners pitching a new tool to a skeptical partner or spouse.
  • Sales managers building the business case for better follow-up training.

How it works

  1. 1

    Enter your monthly leads and average ticket

    Use real numbers — last 90 days is plenty.

  2. 2

    Set your current close rate

    Be honest. Most contractors are between 20% and 35%.

  3. 3

    Pick a realistic lift from better follow-up

    Industry average is +30–50% close-rate lift when every lead actually gets a follow-up.

  4. 4

    See revenue lift and ROI multiple

    Monthly and yearly revenue gain, plus the ROI on a $29/month tool.

Example output

Example — 40 leads/mo · $4,000 avg · 25% → 35% close

Current revenue:  $40,000/mo
With better follow-up: $56,000/mo
Monthly lift:  +$16,000
Yearly lift:   +$192,000
ROI on $29/mo CRM: 551x

Frequently asked questions

Are these numbers realistic?

The +30–50% close-rate lift comes from sales research across service businesses. Your real number depends on how bad your current follow-up is — usually worse than you think.

What if my close rate is already high?

Then the lift from better follow-up is smaller — but recovering even one missed lead per month usually pays back the $29.

Why $29/month?

That's FollowUpDesk's flat price. No per-user fees, cancel anytime.

More free tools for contractors

Hiring trades? We recommend BlueCollarJob.online

It's basically LinkedIn for blue collar workers — a dedicated job board and network for contractors, tradespeople, and skilled labor. Great for finding crew, subs, and apprentices.

Visit BlueCollarJob.online